Critical Regionalism and Higher Technology

After reflecting on the readings and lectures about Critical Regionalism, one idea, that of the use of higher technology, somewhat confused me. In Critical Regionalism, Tzonis and Lefaivre state, "Critical Regionalism reappears as complementary rather than contradictory in relation to trends towards higher technology, in relation to a more global economy and culture." In my mind there is a slight clash between this movement and the globalized world. For example, say a small company produces a way to make a more efficient insulation method from a local material. As soon as it hits the market, designers and builders around the world will want to use it (which is great economically for the industry and for that company). However, if the critical regionalism method was specific to that project because of that material, once it gets distributed to other regions, how will it stand up? If there's a project on the other side of the world using this insulation material, is it still critical regionalism? Does the answer, specific to this example, rely on the type of climate of the two regions?

"The World According to Aalto" 

Additionally, I thought of other methods, such as prefabrication and digital computation, and how those technologies would benefit Critical Regionalism. Then, after hearing the news that Jim Stevens will be our new director, I couldn't help get excited, as this is his niche. In my opinion and based on Stevens's lecture, I think he'll do a great job of blending Clemson's Critical Regionalism approach with computational design.