Think Global Act Local
Stronger global culture has caused a subtle destruction of the “creative nucleus”. In other words, because we are all so well connected through social media and other means of international communication systems, we are gradually becoming more and more homogenized in our thought processes, and it is showing in our architecture. How many times have we all pulled precedents for a project that was completely out of context just because we stumbled across it on Pinterest? Please don’t mistake my candor for disapproval. I am just as guilty as the next in doing so.
We take and take and take from these sources but how many of us are contributing anything truly novel these days? How do we go about this though? It could be argued that to save the creative nucleus of humanity we must reclaim our local architecture to move it toward an environment where local building typologies represent their local areas and not just whatever trend we happened to find on the internet this week. Yet on the contrary, some of the best architecture internationally has come from an outside perspective tackling local issues with a fresh set of eyes and design solutions.
The world is trending toward globalism and the loss of sub-cultures is undeniable. They have been gradually fading and we need to repair and maintain the cultures that remain as a source of creative influence. But to completely halt the global thought process would have its own set of irreparable damages at this point. Only in a good balance between the encouragement of sub-culture and a development of global thought will we find a resurgence of the creative mind.
Zach,
ReplyDeleteI appreciate your take on social media and how it has increasingly effected how we represent and start our design work. Even now, after midterms, we are still taking images from Pinterest to throw on our boards and calling it a day because they are ~pretty~. But what about the the thought process that went through the architect's mind when creating that building we see on Pinterest? Did they find their own precedents through Pinterest and it is just a never-ending domino effect?