Mallrats - The Story of How Yondu and Batman Were Defeated By A Bearded Man In A Trench-Coat And Other Less Important Characters



Kevin Smith's "Mallrats" is a whimsical portrayal of shopping mall 
culture.  Filled with pop-culture references and held together by Smith's 
brand of humor, the movie tells the tale of two young men who go to the 
mall after being dumped by their respective girlfriends.  As the story 
progresses, the characterization of the mall itself begins to take shape.  As 
presented in the movie, the mall is a place of opportunity, freedom, 
entertainment, and comradery.  The movie makes it clear, however, 
that the mall is utterly and completely artificial, even going so far as to 
violently expose some of the typical mall mystic as being fake.  
The character of the mall is reflected and reinforced by the character of 
Brodie Bruce, portrayed by Jason Lee.  Brodie, an unmotivated, vapid, 
and immature young man, treats the mall with the same intimacy as 
his own home, and his expressive and outgoing character adds to the 
nature of the mall.  At the same time, however, the shallowness of Brodie's 
character enhances the shallowness of the mall itself; though the mall is 
vibrant and fun, it is ultimately meaningless.  


Comments

  1. I watched the movie too and didn't feel particularly intellectually enlightened, but your post helps me see it in a new light, even if the makers of the movie may never have intended it to be academically analyzed as such. Danke!

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  2. Great post, William!! I love the way in which this movies describes the reality of American commercial space in a very fun way.

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