No one cares. Yet.

In many ways, everyday life is the most important part of our lives, but yet as we have been exposed too, is under investigated. Architecture in many ways inherently turns it's back to everyday life, yet is the ultimate facilitator of everyday life. Politics, design, ideas, technology, etc. does not make a lasting impact until it directly effects everyday life. That is when people really notice, and usually by that point it is too late for change, often resulting in a sort of tension between the agent of change and those now changed by it. Smart phones are a great example of such a change in society. smart phones are now such a massive part of everyday life, we cannot imagine life without them. Architecture was slow to pick that up, but we heard the cries when people huddled around outlets to charge their devices or required WiFi in new buildings. As architects we seek to understand these changes, these factors and things beforehand, but can we really effectively predict these things? Has the scale of the world and the people who live within it inherently generated a lag between new ideas, everyday life, and architectural manifestation?

I believe as architects but more over as persons part of everyday life, we have to be more active in the pursuit outside the everyday. Politics seem unchanged until we see gas prices rise or fall, there is not race problem until someone dies, there are no bad buildings or design until something goes wrong. We are on the reactive side of things, we need to pass the active side, and be on the proactive side of things. That is no small task by any means, but thankfully our more rapidly open and collaborative culture has expanded the potential for proactive design strategy, yet we still run the risk of being wrong.